Yuga Labs, the Web3 company behind Bored Ape Yacht Club, is bringing AI to blockchain with the launch of ApeChain, a new creator platform.
In order to future-proof its ecosystem, Yuga Labs is partnering with Wire Network, the universal Layer 1 blockchain infrastructure designed for the AI agent economy. That is, it’s the near future where “AI agents” can be prompted to make advanced actions on behalf of humans. The idea is to create a platform for creators that enables them to engage with their fans more easily and profitably.
In an update, the company said ApeChain is the new home of Yuga Labs and its iconic brands Bored Ape Yacht Club and Otherside.
ApeChain harnesses the momentum of Yuga Labs’ track record as the biggest name in Web3 games. The company is offering a platform that allows entrepreneurs and builders more creative freedom and facilitates a better overall experience for consumers in everything entertainment from art to gaming, Yuga Labs said.
Yuga Labs has been leading the charge on new tech. It was born embracing crypto and non-fungible tokens. It embraced the metaverse with OtherSide and spun up a games business, and now it is banking on the intersection of AI and the creator economy.
As AI comes to the forefront of conversation in the creator economy, this partnership aims to transform the way consumers and creators interact with AI agents, offering enhanced, meaningful engagement across digital and virtual environments, Yuga Labs said.
In addition to decentralized AI capabilities, ApeChain will also benefit from Wire Network’s additional core strengths: no gas fees, seamless cross-chain operations, and lightning-fast transactions. These features will now be integrated into Yuga Labs’ diverse portfolio of digital assets and virtual worlds, and available to everyone who builds on ApeChain.
Ken DiCross, CEO of Wire Network, said in a statement that he sees the collaboration as a significant step forward in realizing the potential of AI.
“Yuga Labs is an established leader in building digital communities and pushing creative boundaries,” DiCross said. “By combining our scalable, next-generation blockchain infrastructure with Yuga’s creativity and cultural influence, we are opening up new possibilities for AI agent interactions that are more immersive, seamless, and beneficial for everyone involved. Our collective goal here is to create a broader, decentralized, user-driven metaverse.”
ApeChain makes its debut alongside the Yuga Labs flagship event, ApeFest, in Lisbon, Portugal, this week.
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